What it does
Luma Labs' generative video suite turns text or images into 5–10 second clips, with keyframe interpolation, camera motion presets, extend, and loop.
Best for
Creators who want directable motion and image-to-video without enterprise pricing.
+ What Works
- +Start/end keyframe control
- +Fast generations
- +Genuinely useful free tier
− What Doesn't
- −Shorter clips than Sora or Veo
- −No native audio
Pricing
Free · Lite $9.99/mo · Plus $29.99/mo · Unlimited $94.99/mo (annual discounts available)
The Verdict
The best balance of control, speed, and price in consumer AI video.
How we tested
Every tool in the AI Video Generators vertical is run through the same prompt battery — twenty briefs spanning technical accuracy, aesthetic control, and edge-case handling. Scores weight output quality (50%), ease of use (25%), and value (25%).
Read the full methodology →